L2 was founded in August 2011 by a seasoned executive sales team with more than 80 years of experience selling and merchandising consumer electronics across a broad base of channels.

Our model is to partner with a select group of manufacturers that are looking for a reliable, honest team of executives that understand the financial and channel impact of selling End of Life, Discontinued, and Refurbished inventory.

Our Metro New York Distribution Center in Westwood, NJ provides L2 the ability to:

• Drop ship thousands of packages per day to consumers via our partnerships in eCommerce and flash commerce
• Support thousands of members of the Nationwide, AVB, TRIB and Rent Direct buying groups.
• Supply premium product by purchasing direct from manufacturers including ASUS, HP, DEWALT, Linksys, Otterbox and others.

We combine our deep knowledge of the industry with an extensive customer base enabling us to deliver a superior quality of service while connecting our partners to sales channels that do not conflict with their marketing strategies. Our mission is to always exceed the needs and expectations of our partners.

Our rapid growth as a leader in this industry can be attributed to our unwavering commitment to quality, our readiness to adapt to client needs, and our ongoing pursuit of continuous improvement.